Session 7—Repurposing Content and Monetization

Repurposing Content

Paul models the value of repurposing content:

When this letter is read among you, have it also read in the church of the Laodiceans; and you, for your part read my letter that is coming from Laodicea. —Colossians 4:16

Ways to Monetize Your Blog

Solomon speaks to the wisdom of diversifying your income:

Divide your portion to seven, or even to eight, for you do not know what misfortune may occur on the earth. —Ecclesiastes 11:2

  • Advertise (ton of work for little return)
  • Sell Affiliate products in your posts and on your Resource Page.
  • Offer Services
    • Consulting
    • Events
    • Speaking
    • Writing
    • Training
    • Copy editing
    • Social media manager
  • Write book reviews.
  • Sell your books and audiobooks on Amazon
  • Sell your products on your blog via PayPal or Shopify
  • Create an audiobook from your book or posts and sell it on Amazon.
  • Create an online course from your content (speaking, writing, etc.).
  • Create a membership site that pays you each month. This actually can work! It’s currently how I earn my living through Walking the Bible Lands. Here’s a sample video of what my subscribers get 3-4 times per month.

It’s Overwhelming! Where Do I Start?

  1. What’s your quickest win?
  2. What’s your biggest opportunity?
  3. Make a list of steps and just do the next step.

Resources to Help You with Repurposing Content and Monetization

Your Disclosure and Privacy Policies

If you plan to make commissions off of affiliate or product sales, you need to include a Disclosure Policy and a Privacy Policy on your blog. Simply make a page for each, and put a link to them in the footer menu. You can generate some generic policies through these Web sites:

Interview with Michael Hyatt

Homework before next class

  • Write and post a post.
  • Watch Michael Hyatt interview.
  • Complete your Lead Magnet Semester Project (due by email to me by midnight tonight.)